Jun 20, 2016 | 3 minute read and grow your business!
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By: Carrie Miller
Sales Process Streamlining:
One of the hardest things that I find for people in business, is defining and streamlining their sales process. Every sales person seems to have their own special way of defining the stages and processes of their sales strategy. Most often they will all start with prospecting and end with a new customer.
If you could ensure that your sales people had one quality, what would it be? Most often we hear confidence. Without confidence, you are starting from behind. With so many over-confident (as if you can be too confident in sales) sales people, without confidence, you are much less likely to achieve the goals that you set for yourself.
So, assuming you have the confidence, next up, you need the plan.
Creating your winning Sales Process Plan.
You would be very surprised how many sales teams do not have any type of defined sales plan. According to HubSpot, they estimate it to be about half of the B2B sales teams. That is huge and can catapult your team to a higher spot in the order of things just by being prepared. You can easily (with some effort) create your sales plan by:
- Outlining the well-defined steps that your team will take from the warm lead to after the deal is closed.
- Have some sort of training set up to go over these steps and ensure that the entire team is on the same page.
Project the image that garners trust.
For sales, one of the hardest things to overcome is the aura of pushiness. A single warm lead follow-up call can easily be perceived as pushy if done incorrectly. This is a weakness for the sales industry as a whole. Some simple steps to take to avoid this are:
- Build your company reputation as trustworthy and be confident without being obnoxious.
- Provide training to your sales staff on image and projection.
- Keep your customers up-to-date and don’t only reach out to sell, reach out to ensure satisfaction as well.
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