Franco Research Group

Description

• FRG is a media research and strategy consulting company based in New York City. Since the company was founded in 1999, weve helped media companies understand their audiences, expand them, and make sure theyre measured correctly. Our goal is to help our clients increase market share. With a focus on todays ever-changing media technologies from LPM to emerging resources like set-top box data and addressability we help our clients stay informed and ready to adapt.At the same time, weve got an eye for detail. We dig deep into audience data and sample metrics not just to understand our clients problems, but to provide strategies for them to come out on top.Clients hire us for many reasons. Their ratings decline and theyre not sure why. Theyre worried about how changing research methodology will affect their audience levels. Theyre an upstart in need of research-based sales materials. They want to negotiate a contract with a company like Nielsen, Arbitron, or AGB but dont know where to begin. Or theyre focused on the Hispanic market and want research assistance from people with an understanding of the culture, their media habits, and how their media consumption is measured. No matter what your audience measurement question, Franco Research Group has the experience and skills to help you solve your research problems.
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  Headquarters:27 W24th Street Suite 605, New York, New York, United States

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  Phone Number: +1 646-486-2006

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  Website: https://www.francoresearchgroup.com

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  Employees:4

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  Revenue:$1 - 10M

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  Legal Name:Franco Research Group

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• |  NAICS Code: 541715  |

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